What Does A Social Media Manager Do All Day?

What Does A Social Media Manager Do All Day?






By Taryn Rosenberg “It took thirty-eight years before 50 million people gained access to radios. It took television thirteen years to earn an audience that size. It took Instagram a year and a half.” – Gary Vaynerchuk (Social Media Maven) I’ll never forget the moment my fifth grade teacher told us that most of our future jobs (AKA “what we want to be when we grow up”) hadn’t even been invented yet. My mind was blown. At the time, I daydreamed about working on flying cars and robots that could…

Happy Birthday, Zack!

Happy Birthday, Zack!






By Rachel Herskovitz Almost five years ago, I was introduced to Zack by my best friend Jenna. We didn’t know if we liked each other and we definitely didn’t think our first outing was actually a date. Well, it was and it ended up resulting in what is now two years of marriage. So, what do I know now that I didn’t know then? I know that Zack is the most dedicated person I know, to his family, to his friends, and to his work. Zack is incredibly funny, and…

Is Your Profession and Passion the Same Thing?

Is Your Profession and Passion the Same Thing?






By Zack Rosenberg Here is another good question, have you stopped to think about it? When you reach your freshman year of college almost everyone wants to know what you plan to do with your life. As if at 18 you are fully equipped to answer that questions. Can’t answer it now. What you plan to do after college is usually the thing you are most passionate about, until reality strikes. The job you want doesn’t exist or the job you want doesn’t pay. Even Warren Buffet advises that you…

7 Items More Memorable Than A Business Card

7 Items More Memorable Than A Business Card






By Taryn Rosenberg It’s 2016 and let’s face it: the concept of business cards is totally antiquated. If someone wants to exchange contact information, it would be second nature to pull out your phone and make it happen. Plus, if you know a company name, you can likely find an individual’s email address within a few clicks on Google. It’s just not hard to get in touch anymore. Not to mentioned Linkedin, right? Instead, we use the words, “take my card” at networking events and meetups. It’s an indirect way…

Hello iHeartMedia! What a Journey it Will Be.

Hello iHeartMedia! What a Journey it Will Be.






By Rachel Herskovitz Today, I start a new chapter of my career. But before I move ahead to this next phase, I thought it would be important to think, reflect, and understand the lessons of the past four years at American Express. The pride of working at an iconic brand. American Express was founded in 1850 as shipping company, not as the credit card company we know today. Throughout its 150 years plus of existence, the brand has consistently re-imagined what it could be. As a former employee of a…

Adding a little “Extra” to Terrestrial Radio

Adding a little “Extra” to Terrestrial Radio






By Rachel Herskovitz Whether it’s terrestrial, streaming, or both, radio is having a resurgence as a traditional (actually THE traditional) media that is finding its footing in the new digital, mobile, Millennial/Generation Z age. While there has been a lot of press and speculation around the death of traditional media like linear TV, print, and radio, I argue that it’s not as much as a death as it is a reincarnation. Let’s take a history lesson, shall we? The first broadcast of a radio transmission was in the 1890’s by…

This is WHY We Celebrate Labor Day

This is WHY We Celebrate Labor Day






By Zack Rosenberg An Olive Branch..? While many refer to Labor Day as the end of Summer, we wouldn’t be much of a career oriented blog if we didn’t delve into the true meaning of the day. So light up your grills, enjoy the day off, and remember why it is Labor Day exists. A Celebration of Labor It’s really easy to think the way things are is the way it always was, right? Could you imagine the outrage if we went to a local restaurant and a 6 year-old…