Siz Degrees of Zack Rosenberg

Location: NYC

“If you are seeking an analytical, dedicated, and trustworthy accountant, bringing me on as part of your team will be beneficial to your organization. I would like to acquire an accounting position. I have extensive experience as an accountant. My background includes over ten years experience in several accounting related roles, including 7 years of heavy accounts payable and travel and expense auditing, four years of cash management, accounts receivable and payroll processing, and four years of month-end general ledger, balance sheet, profit and loss, and bank reconciliations. Goals in my career are to aim high and to master any challenges I may face along the way.  I am confident that I will be able to deliver the tasks that are required and beyond.  I possess a strong work ethic.  I take pride in what I do as a professional and believe that what I put into my work is what I will get back. In this ever changing world, I believe this work ethic is necessary to optimize your organization’s success.”

Email: tracey.thompson428@yahoo.com

1)      Is there a formula for making content viral?

Yes, there is a strategy for creating viral content.

Brands need to start with a large pool of content, a stock portfolio if you will, and post video, text, images, etc. We can pulse out this content based on a timeline developed with the brand and rotate in new pieces until we get something that sticks. Most brands want the one piece of content that will “work” and go viral immediately, but what needs to be understood is that if something doesn’t go viral, that doesn’t mean the consumers didn’t like it; some of the people who see the content will absolutely share it. We want the brands to feel two ways towards their content, (1) They like it and (2) They would be proud to have it discusses around the water cooler. This explains our “portfolio approach” to content, much like stockbrokers do, and over time the brands will see this as a steady value investing strategy.

There are two types of content that we focus on at BuzzFeed: (1) Swarming the news and (2) Socially resonating. A good example of the first is the flower girl at the Royal Wedding, where we took a story that the world was paying attention to and zeroed in on a specific detail that people wanted to share. Our “40 things that make you feel old” article is a socially resonating piece of content; people read this and felt they could connect to the content and share it with their friends

2)     How do you find the unique targets?

Cookies are in my mind are questionable; they don’t always work.  On BuzzFeed, we use real human to human sharing as our core targeting.

BuzzFeed looks at the large cross-section of people who visit the site and who they ultimately share our content with. For example, when you look at a piece of content like “Am I wearing pants,” that’s going to resonated with everyone in their late 20’s and 30’s,  

Location: NYC

As a passionate media marketer and publicist, I am seeking an entry-level position that calls upon my versatile communication skills in digital promotions. I graduated from Fordham University this May with Suma Cum Laude honors, receiving a BA in Communications and a minor in Business Administration. My college internships at Ogilvy Public Relations, Penguin Group USA, and Ruder Finn’s Planned Television Arts greatly enhanced my promotional skills. These jobs, along with my college leadership roles, required me to create new social media platforms, build relationships with media members, mediate collaborative partnerships, create interactive ads, write and edit promotional articles, research target audience trends, and propose thought leadership ideas. As a post grad, I am now a Freelance Marketing and Publicity Consultant for the acclaimed green marketing firm J. Ottman Consulting. I was also named Director of Communications for the recently formed website Do Good Buy Us.com. As a full-time employee, I will leverage these skills to enhance your brand’s meaning using creative promotions and powerful storytelling.

Email: michellekhardy@gmail.com
http://www.linkedin.com/pub/michelle-hardy/33/699/10b

Location: DC or NYC

Samantha Snyder is a recent graduate of Indiana University with a degree in Communications & Culture and a minor in Sociology.  Through her education she has actively engaged her studies of Sociology analyzing our society’s culture and researching the history and theories of it, and the way we communicate.  Within these disciplines, she has studied different dimensions of consumer science and advertising, and how our culture relates and reacts to it.  She has excellent past experience interning at Allied Integrated Marketing; the largest motion picture marketing company in North America.  She is passionate about social media and has experience utilizing tools such as Facebook and Twitter to promote Course Hero’s Knowledge Drive program on campus at Indiana University.  She is a self-motivated, creative problem solver who tends to take a different approach than others.  She is eager to learn, extremely organized, energetic, and ready to begin a career in Marketing and Communications.  She hopes to find a position where she feels inspired to use her creative energy and is actively engaged in developing new and successful branding strategies.

email: samvee14@gmail.com
Twitter: @samvee14

Location: NYC

I am interesting in obtaining a position in a fast-moving, forward thinking environment.  My interests are multifaceted including publishing, advertising, design and media.  I recognize that I require an entry-level position; however, I am a quick-study and am eager to devote the time necessary to perfect my skills.

A company would benefit from my organizational skills, my ability to function independently as well as part of a team, and my experience as a research coordinator for a major pharmaceutical company.

Email: alhoward87@gmail.com
Linkedin: http://www.linkedin.com/pub/alison-howard/30/a59/6a7

Qualifications: - 1-3 years experience in Digital Media - Has successfully sold technical products and/or services - Motivated and willing to learn

Responsibilities: Will be expected to prospect new accounts on the East Coast (agency, advertiser, marketing technology, media  

As a member of PubMatic’s Demand Partner Solutions Group, you will be responsible for establishing and scaling demand partner relationships. You will work with leading ad networks in the Eastern Region and across the globe to evangelize PubMatic’s solutions for demand partners, determine the appropriate product and services fit, and build long-lasting relationships.

Responsibilities:·

Reaching or exceeding quarterly revenue goals·

Leading sales efforts through all aspects of the sales cycle including relationship initiation, negotiation, closing, and inside sales·

Understanding your client’s business and marketing objectives, focusing on a consultative or solutions-based sales approach through open-ended questioning and excellent discovery meetings with decision makers·

Continuously prospecting for new business in your territory to feed your revenue pipeline·

Understanding the nature and quality of the traffic and audience across PubMatic’s publisher base and representing that to leading ad networks

Required Skills:·         2-6 years of sales experience in the online advertising industry, from an ad network, branded publisher, or  

DIRECTOR OF BUSINESS DEVELOPMENT AND FINANCE

Reports To: CEO
Location: New York, NY
Tax Term: Fulltime
Client is a new fully funded stealth start-up. They will be THE resource for people to discover, explore, learn about and find new books. It’s a free to consumer site supported by advertising and e-commerce.
We are looking for a strong leader with proven business development experience at a digital media company. The role also requires experience in finance, particularly in developing business plans, financial projections and planning. The Director of Business Development and Finance will be part of the executive team and will report to the CEO. He/she will oversee the company’s business development efforts and financial planning.
The Director of Business Development and Finance will manage content, traffic driving, revenue generating, and product partnerships for the company. The role involves setting strategies with the CEO, contacting and vetting partners, negotiating contracts, and overseeing execution and relationship management of partners. The finance responsibilities will include developing financial projections, budgeting and analyzing deal terms.
Responsibilities:
- Identify, prioritize and manage content, traffic, ecommerce and product business development opportunities;
- Own and track performance of partner driven metrics, especially traffic and revenue deals;
- Produce proposals and presentations to potential partners;