Siz Degrees of Zack Rosenberg

Location:
Boston, Northshore, and Portsmouth area

Cindy Allen lives in Newburyport, MA and is looking for an entry to mid level marketing position.  She has agency experience working as a media planner as well as higher education marketing.  She’s looking in the Boston, Northshore, and Portsmouth areas.  Cindy is a fast learner and enthusiastic worker.  For further details and recommendations please view her LinkedIn profile

http://www.linkedin.com/pub/cynthia-allen/23/6bb/389
cynthia.allen22@gmail.com

Objective

As a marketing professional, contribute my current knowledge and results-driven work ethic to the growth of a company or agency.  Apply up-to-date knowledge of digital marketing and project management through creativity, organization, time management, prioritizing, networking, social media, and developing relationships with vendors and utilizing existing connections.

Professional Experience

Associate Media Planner, Overdrive Interactive (Allston, MA) February ‘11 – June ‘11

Clients include SkillSoft, Rising Media, Kozy Shack, Sweet Tweets (Topps), Trillium, AAA Southern    New England

?  Through meeting directly with the client and communicating with the lead account rep determine the clients goals and objectives and create an appropriate media plan including direct buys, Google Display Network, print, lead generation, Facebook, and LinkedIn

?   

Job Description

- Issues all insertion orders (contracts) to clients – with an understanding of the media plan, terms and conditions and profit margin

- Receive creative from client and then forwards creative to site

- Verifies the campaign started and captures screen shot

- Verifies delivery to plan

- Pull Stats, analyzes and optimizes against client goals

- Double check all formulas of client reporting before sending out

- Works on Billing  – Reviews Margin

- Makes sure to compare billing against Insertion Order (Contract)

- Communicates with client

- Works on RFPs and Media Plans

- Works on Renewals

- Budget and Revenue Forecasting

- Communicates with publishers – Forwarding – Insertion Orders and contracts

- Learns online advertising technology

- Down time, email clients in SalesForce.com and updates Contact Info in SalesForce.com

Requirements

NAF seeks an outgoing, friendly and professional applicant with strong verbal and written skills.  You must be proficient with Microsoft Office and are computer savvy.  This is a ground floor opportunity, working for a smaller company for someone looking for a career in Internet Advertising Sales.  Business, Advertising/Marketing, Accounting, Economics or Communication Majors preferred.

**NOTE: Candidates must reside in the Bay Area and be prepared to work out of Fjord’s new SF location**

Fjord is passionate about innovation and pushing the boundaries of service design. Our focus is on helping companies create new and innovative digital services. We work across multiple platforms and screens, and deliver transformational results.

Fjord’s primary client categories are technology, telecom, financial services, and media; customers include Nokia, Ericsson, Telefonica, BBC, Thomson Reuters, BBVA, Foursquare, NFL, ESPN and Yahoo!

The Business Development Director, San Francisco will be a key contributor to Fjord’s US growth. He/she will be instrumental in developing business opportunities with new and existing clients, with particular emphasis on technology and telecom verticals.

The Business Development Director reports directly to the VP, Business Development, and collaborates closely with the Business Development Director, East Coast, Managing Director, Service Design Leads and the larger Fjord design community.

Key Tasks and Responsibilities:
• Meets or exceeds the West Coast territory revenue target.
• Research, target and qualify new client opportunities across Fjord’s focus verticals, with particular emphasis on technology and telecom.
• Nurtures new project opportunities at every stage of the business development funnel: engagement, needs assessment, opportunity framing and proposal creation.
• Mines existing client relationships for new and interesting project opportunities and follow-on work.
• Develops mutually beneficial relationships up, down and across client organizations; gains an intimate understanding of clients’ needs, strategies, product & service offerings, and decision-making structures.
• Collaborates with VP, Business Development (VP, BD), Managing Director (MD), and Service Design Leads (SDL) in opportunity framing discussions, briefing meetings, and proposal generation.
• Maintains responsibility, clarity, and accountability for the whole, but knows how and when to activate colleagues to move opportunities forward.
• Quickly develops and maintains fluency with Fjord design methodologies and core project case studies, easily adapting them to fit clients’ needs.
• In collaboration with the VP, BD and marketing lead, identifies conferences and other industry opportunities to evangelize and advance Fjord’s profile on the West Coast.