4 Free Tools to Grow Your Online Business!

4 Free Tools to Grow Your Online Business!

By Zack and Rachel Earn a dollar and the skills will last a lifetime Building your own ecommerce business is no easy task. From choosing a product, evaluating viability and sourcing, to building, launching and growing sales. There are a lot of puzzle pieces to put together. So we decided to interview the found of Blu kicks, a shoe company from San Francisco and Mama & Little in Vancouver that has built their business through ecommerce. Specifically, we wanted to know how they made their first sales. Sign up for Shopify today! 14 day trial and no…

The Simple Guide To Building A Business with Shopify

The Simple Guide To Building A Business with Shopify

By Zack Rosenberg Sounds like a nice dream, doesn’t it? Think of how much of a difference an extra $1,000 or $5,000 could make to your life. It could free you up from debt or allow you to quit that job. So, what’s Shopify and how is it going to help? The bigger question is, HOW? If you’ve landed on this article you either have an interest in Shopify OR in making $10,000. Let’s assume for the moment it is the latter. Shopify is the premiere e-commerce platform in a…

Musical.ly, haven’t HEARD of it? You will. Here’s what you need to know.

Musical.ly, haven’t HEARD of it? You will. Here’s what you need to know.

By Rachel Herskovitz “Another video social network is born and this time with a gentle twist of audio.” Musical.ly, the video social network that is most popular with young teens (Generation Z) has 70 million registered users now and has not dropped out of the Top 40 in the iTunes store, which is the only way to promote your app on Apple devices. It’s a little like Snapchat (instant stories), a little like Dubsmash (music lip synching) and a little like YouTube (you can become a star with your content)….

The Robots are Coming!

The Robots are Coming!

By Rachel Herskovitz The robots are coming. Okay, not really, but more and more there are stories of how artificial intelligence is becoming integrated into our lives. This is no longer a far away Jetson’s dream, their use is here and wide adoption is around the corner. But first, what is artificial intelligence? There are a couple of different ways in. One, is a means to understand mass volumes of data, quickly and effectively. The second is both understanding that data and getting smarter from it through something called machine…

In The Captain’s Chair: Marissa Mayer (Yahoo)

In The Captain’s Chair: Marissa Mayer (Yahoo)

By Zack Rosenberg Yahoo! You remember it fondly. There were those great commercials with the guy yodeling from the mountain top, the ubiquitous email addresses, and for many years, the front door of the internet. A relic from the age of the portal. Or is it? “This company isn’t really about technology; it’s about solving people’s basic needs for efficiency, effectiveness and simplicity.”–Jerry Yang Founded in 1994, Jerry Yang and David Filo started it as a way to better organize the web with hierarchies and structured data. Here’s a fun…

Why is everyone redesigning icons?

Why is everyone redesigning icons?

By Rachel Herskovitz Today, as I went into my social media folder to take a five minute break to look at my beloved Instagram feed, I scrolled by it a few times only to realize that an icon I felt oddly emotional about was transformed into a hippie, camera, rainbow icon. I loved the ode to a Polaroid camera (something this generation will literally never use). Why would they do this to me/us, I thought? The coverage today says that Instagram made the update to “modernize” the brand. I’m sorry,…

Who’s Really Coming for Your Job?

Who’s Really Coming for Your Job?

By Zack Rosenberg In this election cycle, it’s the issue of immigrants and jobs. No political issue is black and white, but Donald Trump’s rhetoric has painted it very simply that way. American jobs are being swept up by illegals! They must be banished. stopped. immediately. But, what if that isn’t exactly the issue? Since statistics and panels will argue about what this all means, I find myself less and less concerned about people taking my job. Case in point. As a male, multi-tasking is a little beyond me. Unless…

Why you NEED to read, “The Circle”

Why you NEED to read, “The Circle”

By Rachel Herskovitz I recently read “The Circle”, by Dave Eggers and often reference the book as a “must read” for those in the advertising industry. It’s main theme is one around privacy. Who should have it, who shouldn’t have it, and what happens if it all goes away? As technology, personal information, and the ease in which those two areas intersect become more and more prominent, the fictional work by Eggers sometimes feels not so far off.